/* -------------------------------
   Global Styles
--------------------------------*/
* {
    margin: 0;
    padding: 0;
    box-sizing: border-box;
}

body {
    font-family: "Poppins", sans-serif;
    background-color: #000;
    color: #fff;
    line-height: 1.6;
    overflow-x: hidden;
}

/* Links */
a {
    text-decoration: none;
    color: inherit;
}

/* -------------------------------
   Hero Section
--------------------------------*/
.services-hero {
    position: relative;
    height: 60vh;
    background: url("../img/website/performance\ marketing.png") center/cover no-repeat;
    display: flex;
    align-items: center;
    justify-content: center;
    text-align: center;
    overflow: hidden;
}

.services-overlay {
    position: absolute;
    top: 0;
    left: 0;
    width: 100%;
   
    background: rgba(0, 0, 0, 0.75);
}

.services-hero-content {
    position: relative;
    z-index: 2;
    max-width: 900px;
    padding: 20px;
}

.services-hero-content p {
    font-size: 1.2rem;
    color: #ddd;
}

.background-text {
    position: absolute;
    top: 50%;
    left: 50%;
    transform: translate(-50%, -50%);
    font-size: 10rem;
    font-weight: 800;
    color: rgba(75, 73, 73, 0);
    z-index: 1;
    white-space: nowrap;
    user-select: none;
}

/* Hero Section */
.services-hero {
    position: relative;
    height: 83vh;
    display: flex;
    align-items: flex-end;
    /* Align content at bottom */
    justify-content: center;
    text-align: center;
    overflow: hidden;
    padding-bottom: 30px;
    /* Adjust distance from bottom */
}

/* Hero Section Heading */
.services-hero-content h1 {
    font-size: 3.2rem;
    text-transform: uppercase;
    letter-spacing: 2px;
    font-weight: 700;
    color: #f5f4f1;
    /* Change color as needed */
    margin: 0;
    transition: color 0.3s ease, transform 0.3s ease;
}

/* Optional hover effect */
.services-hero-content h1:hover {
    color: #fc9154;
    /* lighter red on hover */
    transform: scale(1.05);
}




/* -------------------------------
   Performance Marketing Sections
--------------------------------*/
.pm-section {
    position: relative;
    padding: 100px 8%;
    overflow: hidden;
    display: flex;
    align-items: center;
    justify-content: center;
}

.pm-section.alt-bg {
    background: #0a0a0a;
}

/* Dark gradient overlay */
.pm-overlay {
    content: "";
    position: absolute;
    top: 0;
    left: 0;
    width: 100%;
    height: 100%;
    background: linear-gradient(to right, rgba(0, 0, 0, 0.85), rgba(0, 0, 0, 0.4));
    z-index: 0;
}

.alt-bg .pm-overlay {
    background: linear-gradient(to left, rgba(0, 0, 0, 0.85), rgba(0, 0, 0, 0.4));
}

.pm-content {
    position: relative;
    z-index: 2;
    display: flex;
    align-items: center;
    gap: 60px;
    max-width: 1300px;
    flex-wrap: wrap;
}

.pm-content.reverse {
    flex-direction: row-reverse;
}

/* Text Content - Bottom Left Alignment */
.pm-section {
    position: relative;
    overflow: hidden;
}

.pm-text {
    position: absolute;
    bottom: 40px;
    /* distance from bottom */
    left: 60px;
    /* distance from left edge */
    max-width: 600px;
    z-index: 2;
    color: #fff;
}

.pm-text h2 {
    font-size: 2.3rem;
    font-weight: 700;
    color: #fff;
    margin-bottom: 20px;
}

.pm-text p,
.pm-text ul {
    color: #ddd;
}

/* optional: dark overlay behind text for readability */
.pm-section::before {
    content: "";
    position: absolute;
    inset: 0;
    background: rgba(0, 0, 0, 0.45);
    z-index: 1;
}

.pm-text ul {
    list-style: none;
}

.pm-text ul li {
    margin-bottom: 10px;
    position: relative;
    padding-left: 25px;
    font-size: 1rem;
}

.pm-text ul li::before {
    content: "✔";
    position: absolute;
    left: 0;
    color: #2cd8aae1;
}

/* Image Content */
.pm-image {
    flex: 1 1 500px;
    text-align: center;
    position: relative;
    z-index: 2;
}

.pm-image img {
    width: 100%;
    max-width: 550px;
    border-radius: 20px;
    box-shadow: 0 0 30px rgba(3, 140, 106, 0.719);
    transition: transform 0.5s ease, box-shadow 0.5s ease;
}

.pm-image img:hover {
    transform: scale(1.03);
    box-shadow: 0 0 40px rgba(3, 140, 106, 0.719);
}

/* -------------------------------
   Responsive Design
--------------------------------*/
@media (max-width: 992px) {
    .pm-content {
        flex-direction: column;
        text-align: center;
    }

    .pm-content.reverse {
        flex-direction: column;
    }

    .pm-text h2 {
        font-size: 2rem;
    }

    .pm-text p {
        font-size: 1rem;
    }

    .pm-image img {
        max-width: 100%;
    }

    .services-hero-content h1 {
        font-size: 2.5rem;
    }

    .background-text {
        font-size: 6rem;
    }
}

@media (max-width: 600px) {
    .pm-section {
        padding: 70px 5%;
    }

    .pm-text h2 {
        font-size: 1.8rem;
    }

    .services-hero {
        height: 80vh;
    }

    .background-text {
        font-size: 4rem;
    }

    .services-request-call a {
        padding: 12px 28px;
    }
}

/* -------------------------------
   AOS Animations + Smooth Zoom
--------------------------------*/
[data-aos] {
    transition-property: transform, opacity;
}

.pm-image img {
    transform: scale(0.95);
    opacity: 0;
}

[data-aos].aos-animate img {
    transform: scale(1);
    opacity: 1;
}

/* Optional subtle floating effect for hero */
.services-hero-content {
    animation: floatUp 1.2s ease-out;
}

@keyframes floatUp {
    from {
        opacity: 0;
        transform: translateY(40px);
    }

    to {
        opacity: 1;
        transform: translateY(0);
    }
}

/* Common styling for all text sections */
.pmcontainer .ptext-section,
.pmcontainer1 .ptext-section1,
.pmcontainer2 .ptext-section2,
.pmcontainer3 .ptext-section3,
.pmcontainer4 .ptext-section4,
.pmcontainer5 .ptext-section5 {
    background: linear-gradient(135deg, rgba(255, 0, 76, 0.1), rgba(255, 0, 76, 0.05));
    padding: 40px 30px;
    margin: 40px auto;
    border-radius: 20px;
    max-width: 900px;
    color: #fff;
    line-height: 1.6;
    position: relative;
    transition: all 0.3s ease;
    box-shadow: 0 8px 25px rgba(3, 140, 106, 0.719);
}

/* Hover effect for gradient animation */
.pmcontainer .ptext-section:hover,
.pmcontainer1 .ptext-section1:hover,
.pmcontainer2 .ptext-section2:hover,
.pmcontainer3 .ptext-section3:hover,
.pmcontainer4 .ptext-section4:hover,
.pmcontainer5 .ptext-section5:hover {
    background: linear-gradient(135deg, rgba(3, 172, 146, 0.473), rgba(230, 74, 121, 0.1));
    transform: translateY(-5px);
}

/* Headings */
.pmcontainer .ptext-section h1,
.pmcontainer1 .ptext-section1 h1,
.pmcontainer2 .ptext-section2 h1,
.pmcontainer3 .ptext-section3 h1,
.pmcontainer4 .ptext-section4 h1,
.pmcontainer5 .ptext-section5 h1 {
    color: #f38231;
    margin-bottom: 15px;
    font-size: 2rem;
}

/* Subheadings */
.pmcontainer .ptext-section h3,
.pmcontainer1 .ptext-section1 h3,
.pmcontainer2 .ptext-section2 h3,
.pmcontainer3 .ptext-section3 h3,
.pmcontainer4 .ptext-section4 h3,
.pmcontainer5 .ptext-section5 h3 {
    color: #f59a62;
    margin-bottom: 10px;
    font-size: 1.3rem;
}

/* Paragraphs */
.pmcontainer .ptext-section p,
.pmcontainer1 .ptext-section1 p,
.pmcontainer2 .ptext-section2 p,
.pmcontainer3 .ptext-section3 p,
.pmcontainer4 .ptext-section4 p,
.pmcontainer5 .ptext-section5 p {
    color: #050000;
    font-size: 1rem;
    margin-bottom: 10px;
}

/* Animation using AOS */
[data-aos="fade-up"] {
    opacity: 0;
    transform: translateY(20px);
    transition: all 0.8s ease-out;
}

[data-aos="fade-up"].aos-animate {
    opacity: 1;
    transform: translateY(0);
}

/* Responsive */
@media (max-width: 992px) {

    .pmcontainer .ptext-section,
    .pmcontainer1 .ptext-section1,
    .pmcontainer2 .ptext-section2,
    .pmcontainer3 .ptext-section3,
    .pmcontainer4 .ptext-section4,
    .pmcontainer5 .ptext-section5 {
        padding: 30px 20px;
        margin: 30px auto;
    }

    h1 {
        font-size: 1.7rem;
    }

    h3 {
        font-size: 1.1rem;
    }

    p {
        font-size: 0.95rem;
    }
}

/* Request Call Button - Centered & Red */
.services-request-call {
    display: flex;
    justify-content: center;
    margin: 50px 0;
    /* space above and below */
}

.services-request-call a {
    display: inline-block;
    padding: 15px 40px;
    font-size: 1.2rem;
    font-weight: 600;
    text-transform: uppercase;
    color: #fff;
    background: linear-gradient(135deg, #f48224, #f5a564);
    border-radius: 50px;
    box-shadow: 0 8px 25px rgba(255, 38, 0, 0.986);
    transition: all 0.3s ease;
    text-align: center;
}

/* Hover effect */
.services-request-call a:hover {
    transform: scale(1.05);
    box-shadow: 0 12px 30px rgba(255, 38, 0, 0.986);
    background: linear-gradient(135deg, #f48224, #f5a564);
}

/* Responsive */
@media (max-width: 600px) {
    .services-request-call a {
        padding: 12px 30px;
        font-size: 1rem;
    }
}